Sole designer supporting creative strategy and execution for two overnight camps and a multi-state traveling day camp, delivering brand, marketing, digital, print, and environmental assets across channels. 

Expanded merchandise offerings to better serve diverse audiences, increasing appeal and visibility.

Led the rebrand of SpringHill Awards materials to create a more individual and engaging participant experience.

Redesigned counselor materials with a streamlined two-color format, improving usability and reducing costs. 

Elevated creative standards through strategic design, problem-solving, and strong brand stewardship.