5&2 Studios' flagship series, The Chosen, has become a global television phenomenon, redefining audience-supported entertainment. Season 5 brought one of the show's most significant story arcs to life through an expansive, multi-channel campaign.
My role focused on extending the established Season 5 visual identity across digital, theatrical, retail, and environmental touchpoints, creating campaign assets that supported the series' global launch.
Role Highlights:
• Developed title treatment for The Chosen's 10 Theatrical Commandments, featured in the opening sequence.
• Pitched and produced looping on-screen video graphics for the Season 5 premiere, introducing motion-based visuals in place of previously static screens.
• Developed campaign graphics announcing the series’ Times Square feature.
• Created announcement graphics supporting the theatrical release of Season 5.
• Designed in-store DVD display for the complete collection at Walmart, highlighting the arrival of Season 5.
• Concepted and executed environmental graphics for escalator signage and a branded vehicle wrap as part of the Season 5 campaign.
• Developed title treatment for The Chosen's 10 Theatrical Commandments, featured in the opening sequence.
• Pitched and produced looping on-screen video graphics for the Season 5 premiere, introducing motion-based visuals in place of previously static screens.
• Developed campaign graphics announcing the series’ Times Square feature.
• Created announcement graphics supporting the theatrical release of Season 5.
• Designed in-store DVD display for the complete collection at Walmart, highlighting the arrival of Season 5.
• Concepted and executed environmental graphics for escalator signage and a branded vehicle wrap as part of the Season 5 campaign.
